We work with agriculture & rural estates
Modern farming runs on technology - from precision agriculture and GPS-guided machinery to compliance reporting, livestock traceability, and grain trading platforms. But rural connectivity makes IT genuinely challenging in ways that city-based IT companies don't understand. Fresh Tech is based in Ludlow, surrounded by farms. We specialise in making technology work reliably for agricultural businesses where 'the internet doesn't reach' is a daily reality, not an excuse.
What agriculture & rural estates deal with
These aren't hypothetical; they're the issues we fix every week.
Standard broadband often doesn't reach - or delivers 2 Mbps on a good day. FTTP rollout is painfully slow in rural areas, and your BT line runs through 3 miles of 1970s copper before it reaches the exchange. You need solutions that work in the middle of a field, not just promises that 'fibre is coming soon'. Without reliable connectivity, cloud-based farm management, RPA submissions, and even basic email become unreliable.
The farm office might be in a listed farmhouse. The grain store is 400 metres away. The livestock buildings are across the road. The yard office has no network point. Your technology is spread across a large area with multiple buildings - none of which were designed with IT cabling in mind - and running Cat6 between them isn't always practical or affordable.
BCMS (British Cattle Movement Service), RPA claims, Red Tractor audits, cross-compliance inspections - all require reliable systems and accurate digital records. When your farm management software crashes during an RPA submission deadline, or your cattle movement records won't sync, the consequences aren't just IT problems - they're financial penalties and audit failures.
Harvest doesn't wait for IT support. Lambing season doesn't pause because the internet is down. When you need your systems working, you need them working now - not 'we'll log a ticket and get back to you within 4 hours'. Agricultural businesses operate on nature's timetable, and your IT support needs to understand that urgency.
What we do for you
We've deployed Starlink satellite broadband, 4G bonding, and 5G fixed wireless across farms in Shropshire, Herefordshire, Powys, and Worcestershire. We assess your location, test signal strength, and recommend the right solution - sometimes it's Starlink, sometimes it's a directional 4G antenna aimed at a mast 8 miles away, sometimes it's a combination. We've solved connectivity problems that BT said were impossible.
Support for Farmplan, Gatekeeper, Muddy Boots, and similar systems - installation, integration with your accounting software, and troubleshooting when the cattle module won't sync or the cropping records throw an error. We also integrate these with Microsoft 365 so your farm secretary can access everything from home on submission deadline day.
Hardware and networks designed for agricultural environments - dust, moisture, temperature variations, and buildings without mains power. We deploy outdoor-rated UniFi access points to extend WiFi to yard offices and livestock buildings, point-to-point wireless links between buildings, and ruggedised tablets for field use.
90% of issues are resolved remotely within minutes - we don't need to drive to your farm for every printer jam or password reset. When we do need to visit, we're based in Ludlow and know the rural roads. We won't turn up an hour late because our sat-nav sent us down a single-track lane with no turning point.
Questions from agriculture & rural estates
