Honest comparison
What we include that £30 IT providers don't.
We're not the cheapest. We're not pretending to be. This page is a no-spin comparison of what's actually in the price: Fresh Tech Standard versus a typical national IT provider at £30/user, versus doing it yourself in-house.
Tick = fully included. Half-tick = partially / sometimes / extra-cost. Cross = not included or has to be done another way.
| Feature | Fresh Tech Standard · £40/user | National IT provider Typical · £30/user | DIY in-house You / your team |
|---|---|---|---|
| Huntress managed EDR + identity threat detection | Included on every tier, Standard included | Usually £6–10/user/month extra | You'd need to buy + manage it yourself |
| Microsoft 365 backup (mail, OneDrive, SharePoint, Teams) | Independent third-party backup, included | Often £4–8/user/month extra | Most assume Microsoft "has it covered", but they don't |
| DMARC policy management | Configured and monitored | Typically a project, often not done at all | Specialist skill, rarely done in-house |
| Cloudflare DNS management | We hold DNS so third parties can't break your email | Often pointed at a registrar nobody owns | Usually whoever set up the website years ago |
| Cyber Essentials maintenance + evidence pack | Year-round; ready for annual assessment | Often a paid project, redone yearly | Multi-week internal project + assessor cost |
| Basic shared webhosting | Included if you need a simple business site | Separate hosting bill, usually £15–30/month | GoDaddy / 123-reg retail rates |
| Domain renewal absorbed (standard TLDs) | .co.uk, .com, .uk, .org, .net etc, at our cost | You pay registrar retail (~£25–40/year) | Retail rates from your registrar |
| Onsite support | Standard at project rates · Plus & Premium included in catchment | Often "billable on top" once you're past 20 miles | You're the onsite |
| Named engineer who knows your business | Two engineers, you talk to one of us, directly | A ticket queue, rotating helpdesk | One person, and if they're ill, no cover |
| Response time on critical issues | P1 within 30 minutes on every tier | Best-efforts, often 1–4 hours | Whenever they get to it / are in the office |
| Holiday & sickness cover | Two of us means continuous cover | Helpdesk model handles cover by design | If your IT person is off, nothing happens |
| Indicative monthly cost (20-user business) | Standard £800/mo · Plus £1,200/mo · Premium £1,800/mo | £600/mo headline + ~£300/mo of "extras" usually billed on top | £3,500–4,000/mo (salary loaded for 1 FTE) |
"Typical national IT provider" figures are based on published price lists and procurement quotes we've seen from clients switching to us in 2025–2026. Your mileage may vary, every provider differs. The point is that £10/month/user buys a lot more than people think once you account for the line items above.
Why we're not the cheapest
£10 buys you peace of mind, not paperwork.
Most clients who quote-shop discover the £30 headline becomes £45–55 after the add-ons that should have been included. Worse, the bits they didn't think to ask about, such as DMARC, M365 backup, identity threat detection, usually aren't there at all. They find out when the breach happens.
Fresh Tech's pricing is indicative: we'll quote you exactly during a 20-minute discovery call once we know your user count, sites, and devices. Book one →
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Last reviewed May 2026 · Sam James
